Graphic Good brand identity & print design

Graphic Good

Graphic Good — a charitable collaboration between 14 artists and designers — required a brand identity, eCommerce site and
launch exhibition. Here’s what we made…

Graphic Good logo design


In 2016, IfLooksCouldKill created the brand identity for Graphic Good, a community-led project with charitable organisations at its heart.

Our first project saw designers create 12 limited edition prints on the theme of ‘collaboration’. We managed the launch exhibition and created the materials and website to support it.

Graphic Good colour palette


The creative process included:

  • Brand identity design
  • Print design
  • Website design
  • Website development
  • Photography
Graphic Good brand identity & print design


As well as raising awareness of the chosen charities and designers, the project contributed to raising more than £4,000 for CrossReach and SiMBA.

Graphic Good brand identity & print design