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Moodboard styles

How we gather and share inspiration

Moodboard Sarah Hogan Still Life

When a client approaches us to work with them on an upcoming project, the first task we turn to is research. It gives us an opportunity to source inspiration and gather imagery that may be relevant to our client.

Lately, we have created mood boards for several projects. These include brands that the client wishes to align themselves with, images that may visually represent the look they are aiming for or even a range of colour palettes, website layouts and photographic styles. We and our clients find it a really useful device for quickly recognising that we have understood their requirements and that the concept we have in mind fits with their brief.

As we are always on the lookout for presenting our thoughts in new ways, we have been gathering some mood board inspiration on Pinterest.

Main image: Sarah Hogan – Still Life